👋 Hello, I’m Adam, a curious researcher interested in humans, their relationships with technology, and the world around them

Adam Inglis – UX Design Researcher and Consultant

adaminglis.design@gmail.com

Adam
Inglis

Bio

Adam uses empathy, technology, mixed methods and design thinking to uncover hidden audience insight. 

He has 10+ years of experience in product, marketing and research roles covering industries ranging news/media, ed-tech, healthcare, fashion, commercial art production, publishing, eCommerce, higher education and the private research sector.

Experience

  • Session replays
  • Heatmap analysis
  • On site survey
  • Heuristic UI analysis
  • Web analytics and traffic analysis
  • In-depth user interviews
  • Information Architecture
  • Thematic mapping and design thinking exercises
  • User journey maps
  • Funnel form field analysis
  • Mouse pattern behavior analysis
  • Social listening and digital ethnography
  • Network analysis
  • Persona definition
  • Competitive analysis
  • Comparative analysis

Recent projects

🗞  News Media

Newsday

Website UX optimization

Mixed and quantitative methods include:

  • Session replays
  • Heatmap analysis
  • On-site survey
  • Persona constructions
  • Heuristic UI analysis
  • Web analytics and traffic analysis
  • Competitive landscape analysis
  • Comparative feature analysis
  • In-depth user interviews
  • Thematic affinity mapping

🗞  News Media

Newsday

Subscribing / Onboarding study

Quantitative methods include:

  • Heatmap analysis
  • Funnel form field analysis
  • Session replays
  • Affinity mapping exercises

🗞  News Media

Newsday

Unsubscribing / Offboarding study

Mixed and quantitative methods include:

  • Session replays
  • Mouse pattern behavior analysis
  • Heatmap analysis
  • Affinity mapping exercises

📚  Publisher

HarperCollins

I Can Read! BookClub

Mixed and quantitative methods include:

  • Social listening
  • Digital subculture and community ethnography
  • Competitive landscape analysis
  • Social network analysis
  • Affinity mapping exercises

🌎  Think-tank

Economist Intelligence Unit

Mixed methods include:

  • In-depth user interviews 
  • Competitive landscape analysis
  • Heuristic UI analysis
  • Affinity mapping exercises
  • Persona creation and user journey maps

🗝  Non-profit interest group

AARP

Onboarding study

Quantitative methods include:

  • Heatmap analysis
  • Heuristic UI analysis

Designing with data and advocating for users

Nice things people said about working with me

Cara Shousterman

Director of technology training initiatives - LaGuardia Community College

“Adam was wonderful to work with. He was able to turn around high-quality work in a very short period of time. He was always ready, willing and able to try new things. He’s a beautiful designer and great at collaborative work. He fit in very well with our team for the short period of time we had him. We will miss him!”

Nazia Roushan

UX Designer

“I had the pleasure of collaborating with Adam while working with the Economist Intelligence Unit. He is a highly creative thinker, and very knowledgeable of current technology and design trends. He is extremely dedicated and detailed in his work, especially in conducting research and articulating research insights into easy-to-follow presentations and reports through his mastery in storytelling. And most importantly, Adam is a wonderful teammate to work with and he earns my highest recommendation.”

Nazia Roushan

UX Designer

“I had the pleasure of collaborating with Adam while working with the Economist Intelligence Unit. He is a highly creative thinker, and very knowledgeable of current technology and design trends. He is extremely dedicated and detailed in his work, especially in conducting research and articulating research insights into easy-to-follow presentations and reports through his mastery in storytelling. And most importantly, Adam is a wonderful teammate to work with and he earns my highest recommendation.”

Maria Hummel

Integrated Producer - Iris

“I had the distinct pleasure of working with Adam at Art & Motion while I was there as an artist agent. Adam uncovered new information about our users and designed ways for us to integrate it into planning and marketing activities. He is also dependable and extremely thoughtful in his approach to all aspects of his job. I highly recommend Adam and know that he will be an asset to any organization. I have no doubt that he will be a strong addition to any team.”​

Want to work together?

or

Adam Inglis – UX/CX Design Researcher and Consultant

adaminglis.design@gmail.com

Adam
Inglis